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Everyone assumes marketing is SO EXPENSIVE! They see these big companies spending a ton of money on equipment and advertising and assume that's what you need to be successful. That could not be farther from the truth. Marketing is about content. Create high quality content that provides value to your target market and you will gain traction. Period. Start with your cell phone! We all have 4k/1080P cameras in our pockets. There is no reason you cannot start creating videos and taking nice photos today... without buying anything!

Now, when you start to get a feel for creating videos and taking nice photos, you may be inclined to upgrade your equipment or hire a pro. I have compiled a list of the exact equipment that I use for my marketing and videography in Lakeland. My videos may not look as good as these big production companies, but I also did not spend a small fortune. I did the research to find the highest value equipment that will get me great quality without breaking the bank. Check out the full list below and start getting yourself some great gear! (when you're ready)

Starter Camera

Advanced Camera

Lenses

Recorder

Gimbal

Lights

Laptop

Audio

This is a short list of some of my favorite equipment. Granted, there are tons of other items that I use. These are the primary items you may need to get going. Also, these all link to Amazon, but there are tons of other great retailers where you may find a better price. Please let me know if you have any quetsions about equipment before purchasing!

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